Your (Super Bowl) Coffee Break // Vol.III

Ever have one of those days where you drink every flavor your Keurig can make – sugar, creamer and all – and 20 minutes later you’re still left thinking either my coffee is definitely broken or I’m slowly dying. And if I’m dying, then I hate myself for wasting 5.hours.on.Sunday watching the Super Bowl.

If you missed it, there was only one real minute that was full of action – the last one. I can’t even, the memory alone is too hard to relive. Also there was some hilarious shark action during Missy Elliot’s halftime performance, er, I mean Katy Perry who flew around the stadium in Mario Kart’s Rainbow Road Shooting Star. Which hold, why hasn’t this meme been made yet? Ca mon talented Internet world! But the biggest buzz kill of all, our beloved Super Bowl commercials. W.T.F. brands of the world. Way to get mega emotional on us and turn the clock back to 1900s. Hello 2:00 minute ads. We didn’t miss you. DIVO.

LAUGH // Such a toss up between Chelsea Handler’s commercial for T-Mobile and Mindy Kaling’s commercial with Nationwide! How can you pick between an empty trophy room v naked in Central Park…Both made me LOL with major funny points

EXPERIENCE // This is one of the best PR stunts I’ve ever seen. By now, you’ve probably already seen the actual ad by Bud Light where they select a fan to play a life size game of Pac Man – which love! – but take a look at the behind the scenes for all the PR-y elements that built this ad. Ca mon, don’t lie you know we are all slightly jealous of this guy AND possibly the creative genius who thought of this and vision-based lights #UpForWhatever #IWorkinTechandAppreciateit

https://www.youtube.com/watch?v=B0ykS7FiBzE

TRAVEL // Doritos tells you how it is: this why we hate Southwest airlines. Because their first come first serve boarding is crap and I’m always without fail end up in Group C, 65.  However, no joke, I would still sit next to this hunk – clipping his toenails, no chips and all.

TELL A STORY LIKE A GIRL // And everything else in between just like an awesome 12 year old ambitious freaking girl. Leave it to none other but a tampon and pads brand, Always, to tell a moving story that builds confidence and changes the way you look at life.

Best tampon commercial I have ever seen. Fight like an effig GIRL. #SuperBowlAds

— Sanah Sue (@sanahsue) February 2, 2015

MAKE IT HAPPY // Imagine the world a lot more happier. Reality is, this world we live in people feel like they can say anything #nofilter and people need to listen to it. Enter social media. We have all, at one point or another, faced an Internet troll who doesn’t necessarily agree with you. Next time, spill some coca-cola on your router and let the soda take care of it.

Now a moment of silence for football pants until next season #tightends.

And also take a moment to say goodbye to the OLD-BATP! If you haven’t heard WE ARE RELAUNCHING in t-minus 5 days!!! Follow me on social media for exclusive sneak peaks all week xox

26 + MORE!!

A real lady never reveals her age. I guess I’m not “real” because, hold the phones, I’m almost frigging the BIG FREAKING 2-6. Naturally, I’m planning my own surprise Quarter+1 party to take place in some French Quarters in gowns. Or something of that nature. Possibly just some French men instead. In the meanwhile, let’s recap life in an “all about me” post.

26 THINGS I’VE LEARNED ABOUT MYSELF IN ALMOST 26 YEARS:

1. I’m smart. And naturally this is a good thing. LOL no room for humblebrags? What do you think this entire post is…

2. I’m witty which mixed with number 1 can be a love me or hate me kinda situation. For example, one ex boyfriend thought it was snarky. But another ex boyfriend thought it was humorous and would try to outwit me. Naturally, I broke up with both because I’m smarter (and this is my blog and I can say whatever I want.)

3. For a writer, I am the worst speller known to man. And woman.

4. Also math is like not my thing. Pass the calculator and don’t judge.

5. I truly believe I already had my mid life crisis and, yes, I think it happened somewhere between leaving New York and moving back to Texas. I am also old enough to say “mid-life crisis”. Which is a mid life crisis on it’s own.

6. I’m dramatic. See above.

7. I absolutely love working in PR. Day in and day out.

8. I am convinced I have the same brain as Tellikium from Sea World (minus the killing and eating people). An MRI of an orca’s brain indicates “highly elaborated emotional lives.” Yup, me.

9. I love a creative mind. Mine included.

10. It’s really hard for me to throw away old clothes… they’ll come back in style. I’m sure of it… Like that green floral dress that is maybe as small as a shirt now… no?

11. If a man notices my powerful mind, before he notices my ASSets…consider him a winner in my books.

12. I’m an Aquarius and I believe in horoscopes… for the most part.

13. I’m obsessed with clouds.

14. And nothing feels better than when the sun rays hits my back. That warm feeling of being hugged by god.

15. Literally I spend 90% of my days daydreaming, which, sure makes me a dreamer. But dreams do come true so maybe I’m an fortune teller.

16. Which is odd because I have the worst sleep pattern. Self-diagnosed insomnia.

17. I have this huge fear of bugs, any shape or size. They literally cannot even be in the same room as me because I know they are there ex post facto I am not.

18. Anxiety is a thing I suffer from. Especially with #17.

19. I’ve come to be more spiritual than religious.

20. I love photography but for some reason it took me this long to fully convince myself to invest in a fancy camera. What good is an iPhone then? Welcome to my debate. And HBD to myself.

21. My favorite music is country. Texas has my heart.

22. Curiosity may have killed the cat but I’m all about the details. One time, as we ventured around Six Flags, I was googling all the details around how some girl lost her foot on one of the rides. Needless to say, I didn’t ride that ride.

23. I don’t know what my favorite food is because literally I could eat everything. Unless Chocolate counts as a food group.

24. I’m driven by passion. If I’m passionate about it, I will excel in it. No matter what, don’t even try stopping me.

25. I’m known to be stubborn. See above.

26. Happiness is my motto.

OK, so drum roll please!! As I’ve grown, it’s fair to say that this blog has grown with me and I’m really really REALLLLLY excited to announce a complete relaunch in T MINUS ONE WEEK!!! Follow me for sneak peaks throughout the week!! 

wwwBATPd: Sony Editon

Ever so often, me and my fellow PR Girls can get off track and talk about the various whatabouts going on. Surprise, surprise? Just the other week, we talked for a while if Sony could ever recover from their hacked email scandal-crisis. After a more-than-5 minutes debate, the conclusion: probably with consumers… but then again think of all the stakeholders like Minimally Talented Bratty Angie…

For those who need a refresher there was this one time, like four-ish weeks ago, that Sony faced a cyberattack, the US said North Korea was behind it, and then Prez Obama promised a “response” to the attack hours before North Korea’s Internet went down. SO I guess that means we are tied now…?

The Sony hack may be behind us for now but when a major household brand is dealing with privacy invasion and national security threats the PR lessons are many.

The good: Innovation // Did Sony just create the next generation of movie watching? I’m not sure if this has been done before [editor’s note: fact check laziness, as per usual] but offering The Interview on YouTube to rent and to buy is simply genius and classic use of social media in new and different ways. Way to show up differently Sony. Slow clap for you. I’m sure the numbers were horrid compared to an actual theater launch but Hollywood should completely consider a launch on YouTube a couple weeks after movies hit the big screens. It’s the future. And much better than renting DVDs. Sure there might be some biased in this since my laptop doesn’t even have a CD drive… but besides the point…

The bad: Slower than a slow dance // A lot of information was lost from intellectual property to personal information and beyond. We are talking Sony, y’all, just imagine the damage. However, what really blows is how super slow they were to respond to affected individuals or any of their shareholders or even have anything on their website to provide more insights. As a result, there were multiple articles and early reports of the incident, none of which included the company’s perspective. You don’t want anyone else ever telling your side of the story… much less when you are in a crisis, girl.

The fugly: Media Supremacy // Oh ya, that time when Sony tried to control the media and said “don’t report on all the juicy emails talking mad sh*t about all of your favorite A-list celebrities…oh and the President” HA. Basically like asking someone not to touch the free cronut, which PS, hey NY, is that still a thing?? I digress. Asking the media to not post, is like asking to be posted more. Ca mon, this is like a rookie don’t push the red button mistake. I mean it had all the elements of media gold mine: timely, news-worthy, and relevant. Media ain’t raised no fools.

Haters gonna hate (all the way from N. Korea).

Until February,

BATP’s Snow Survival Pack

The likelihood of me ever being snowed in living in Texas is slim to none. But there was a time, on my birthday nonetheless, that this happened to me. It was more so Blizzarded in or whited-out but whatever you want to call it, I’m just so happy to not have to be holed up inside for hours without end during the snowstorm of the century.

Trust, time ends up going even slower when you are confined by Mother Nature. I feel for your NE folks. Nobody gets it because, sure, you can watch every episode of Friends on Netflix internet permitting, catch up on a good book power permitting and even Insta up a storm (HAH, storm. Yes, I had to do it…). But how many pretty snow photos can you realistically possibly filter and post before you realize the need to save your battery?

   

For you unlucky few who go through this quarantined torture time and time again, there is no better time to get your beauty on to recover from the winter damage.

Give yourself a dirty facial of sorts.

Raise your hand if you have a ton of skin-care products lying around that get used once a year. Grab that facial mask and indulge in the experience. If you have never tried a clay mask, you really.really.really. should. Check out Botanics! Your skin will love you for it and you’ll return to work looking like you spent your weekend at a fancy-shmancy spa, not your living room couch.

Say Hii!!!

Try a new color, style, look and glam it all up! You know playing with makeup is a skill we have mastered since the days we stole our mom’s lipsticks and used them as crayons. Oh YSL, how I mistreated you. This is the best time to practice and try all the things you’ve only seen on Pinterest. Be wild and daring!

Say Baiiii!!

This is the time of the year that without fail my skin feels the most dry, snow or no snow. Slather on a nourishing mask and if you’re in the market, I am obsessed with Olay. Instant glowy-ness to rock your bare skin, anytime, anywhere!

Do the dreaded and clean your makeup brushes. You know you need to.

Read a good beauty blog 😉 shameless promotion, I know.

Do some yoga.

Okay, so this might not seem very beauty-esque, but I’ve been told the way to zen is to take a half hour or three to stretch it out to leave you feeling more relaxed and revitalized. Burn a few candles, make a playlist on Spotify, and get your downward dog on.

Sending some warm Marsala tinted kisses your way,

Thanks to Botanics #powerofplants and Olay for sponsoring today’s story and bringing out our #BestBeautiful

New Girl… At The Gym

Being the new girl in any environment is never easy, which I’m sure we can all agree on without getting into the shocking why element. And if you don’t understand, pack your bags and go somewhere out of your box.

After being the new girl for various occasions including school, class, work, cities, states, teams and programs, I’ve come to the quick conclusion being the new girl is the worst when it’s at a new gym full of hot young professionals. I’m talking serious hawtness germs and stranger danger sweat floating around. Nothing but straight intimidating for small itty bitty me trying to get my cardio and squats in at, yes, my new very large 5-story gym close to work to avoid the horrendous Houston traffic.

Let’s recap, shall we?

The first day it was literally scary movie scary with so many new people, new equipment, and general overwhelming anxiety. I scoped out the place and left. HAH. Great workout let me tell you. Considering all the stairs I took, maybe, but more than likely not.

The second day, which I have to be honest was more like 5 days later, I got on one treadmill and then left. I felt so confined in my corner. Let me tell you how much I loved my new gym at this point. None whatsoever. #IMissYouOldGym

The third day I LOST MY KEY TO MY LOCKER. So I spent majority of the time going up and down these cursed stairs to find where it could have fell. At this point I was nearly over this gym and sad that I even spent so much to sign up. Which was only $30, but hey #PRGirlBudget

But now almost a month later and I’m still committed. Mostly because my options are limited. So, in summary, it’s not easy being in a new environment, figuring out your routine and feeling like you are invading some weird invisible territorial space. But if you keep at it, eventually you find a new rhythm and might even start liking it. Whatever it is, just don’t give up because great things take time. Like these rock hard abs.

Make it happen,